Spotlight on Brand Philanthropy

Over the course of Q3, CPXample is shining the spotlight on companies who are who are leveraging their success and brand recognition to do good. We have discovered that many well known brands are giving back to the community in unique and meaningful ways, and we will be outlining their philanthropic efforts and the causes they support. Check out the posts below to find out more!

A Little ‘Bite’ Goes A Long Way

by CPXample on 01/27/2012

Alright food lovers, I have a great way for you to have your cake and eat it too when it comes to giving back. Mashable.com recently reported on a company that is doing just that, only the cake comes to your front door while another piece of cake is sent to an organization called No [...]

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Giving Back with Groupon

by CPXample on 11/23/2011

As we all prepare to spend time with our families around one big table of turkey, stuffing and other various forms of homemade goodness, be thankful for the food on your plate as some families won’t have that same luxury this year.  One company is using their site to help fight hunger this holiday season. [...]

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Tiffany & Co. Adding More Than Just Sparkle

by CPXample on 11/18/2011

If your significant other is dropping hints about receiving diamonds this holiday season, let me assure you that Tiffany & Co. is the way to go.  With the recent launch of their sustainability website, you can rest assure that you are killing two birds with one ‘stone’(no pun intended) as you make the one you [...]

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Charity…Right off the Vine

by CPXample on 11/03/2011

What shoes are you wearing today? Are they your favorite or are they the ones that you can’t wait to take off the moment you get home. Either way, you are wearing a pair of shoes today, right?  That’s not the same truth for more than 300 million children around the world.  One Tennessee based [...]

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Five Points for Giving Back

by CPXample on 10/25/2011

The New York Times reported on a story the other day about a couple of big-city advertising executives who took their industry knowledge, their want to help American Veterans and yes, their money, into a brand that could both sell and give back. I can already see some of you shaking your heads at the [...]

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CITGO ‘Fuels Good’ in Communities

by CPXample on 08/09/2011

What do gas stations, communities, and charities have in common? In cases like this one, the desire to give back. National gas station CITGO has spent decades doing good in local communities as well as rewarding good to organizations that give back. Doing good seems to be deep-seated in the fuel company’s foundation. Since the [...]

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Car Companies “Drive” the Importance of Going Green

by CPXample on 07/19/2011

The average passenger car emits 10,000 pounds of carbon dioxide per year. As global warming persists and looms upon our globe, certain car companies are working extra hard to reduce emissions into the environment in effort to go green. From practical like Ford to luxury like Rolls-Royce, automobile companies alike are taking the necessary initiative [...]

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Kiehl’s Honors its 160th Birthday with Charity

by CPXample on 07/05/2011

Popular skin and hair care company, Kiehl’s, is celebrating its 160th birthday the right way – by distributing $160,000 to 24 world-wide charities based upon three major platforms – children, environment and HIV/AIDS research. The campaign is asking its fans to vote on their favorite cause to determine how much funding will be allotted to [...]

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Southwest Lifts Conservation Organization Off the Ground

by CPXample on 06/20/2011

Celebrating 40 years in the airline biz, Southwest Airlines is aiming a little higher this year by sponsoring a biodiesel RV for the SCA (Student Conservation in Action) Conservation in Action Tour.  For the next two months, SCA volunteers and Southwest employees will be traveling to 25 cities across the U.S. in an effort to [...]

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AXE Gives Back to Soldiers

by CPXample on 06/14/2011

Do you believe you need to feel good to look good? AXE Hair seems to take this mantra to heart, judging by their new initiative to partner with the non-profit, Wounded Warrior Project. The men’s care company is making strides in their philanthropic efforts as they introduce a new product – AXE Buzzed Look Cream [...]

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