At its core, CPXample is the philanthropic division of online ad network, CPX Interactive. Giving back has always been very important to the leadership at CPX, and we wanted to share their latest philanthropic endeavor:
Last month, a group of CPX executives traveled to Ecuador for a very special event: the opening of the B.U.D.S. Community Center in Guayaquil. The building of the center was a project first invested in by co-founders Mike Seiman and Carlton Hickman, and its name comes from the acronym they gave their initial business venture, B.U.D.S. Inc. It stands for “Brothas Unda Da Skin,” and it represents Carlton and Mike’s close personal bond, despite different ethnic backgrounds. At the time the center project became a reality, several other members of the CPX Executive Team became sponsors as well. They are COO & President, Rob Rasko, VP of Publisher Development, Mike Zacharski, VP of Sales-CPA Division, Jeff Reitzen, VP of Network Operations, David Zapletal, and Emily Seiman, VP of Creative Development.
Mike and Emily Seiman’s connection to Children International extends back 12 years ago. It was then that they began sponsoring children, and they have since sponsored more each year. It was on a trip to visit Yosue, one of their sponsored children, a few years ago, that Mike first learned about the need for a better community center in Guayaquil.
“They took me to the community center, and I could tell it was in need of much improvement. The center served nearly 6,000 children, and was not properly equipped to give them everything they needed. I saw a real need for refurbishment and expansion, and I have really enjoyed helping Children International build a place that can truly serve the community in Guayaquil,” Mike said.
Watch below as Mike and Carlton talk about working with Children International at the center’s opening ceremony:
